Disney continues to price test Genie+ at Walt Disney World following the recent switch to higher cost variable pricing model

Oct 18, 2022 in "Disney Genie"

Forum Forums Tweet Share Tweet Share

Posted: Tuesday October 18, 2022 9:00am ET by WDWMAGIC Staff

Disney is only a week into its new variable pricing model for Disney Genie+ at Walt Disney World, and we are already seeing a significant variability in pricing.

Disney Genie overview

Originally priced at $15 per person per day, the first increase to $20 went into effect the day following the announcement of the new variable price model. A few days later, Genie+ jumped up to $22. Today, Genie+ at Walt Disney World is down to $18.

While some of the pricing variability seen so far may be related to attendance and demand, we are likely seeing Disney testing Genie+ to find the optimal price ceiling.

Disney Genie+ pricing is only available on the day of a visit and is not published ahead of time. This gives Disney a significant advantage during price testing, as pricing impacts will only affect the current day and can be adjusted quickly for the following day.

Disney employs a team of statisticians to analyze everything related to Genie+ sales, park pass reservations, and ticket prices - and all of this price testing data will be added to the knowledge base for future pricing decisions.

Learn more about Disney Genie from our recent articles, including a Disney Genie FAQ, and Genie discussion on the WDWMAGIC Forums.

Disney Genie overview

Discuss on the Forums

Get Walt Disney World News Delivered to Your Inbox

Purduevian4 days ago

I was also there last week. Went to AK on 11/13. Didn't ride FOP, but under 5 min wait for Safari, Everest, dino, and triceratops. I waited 12 mins for Navi at the end of the night. MK of 11/14 (party day). I did LL for most attractions, but 10ish min wait for Buzz and small world. Finally EPCOT on 11/16 was actually busy, we LL everything but Frozen and remy were both posed over 70 mins when we rode and SSE and Soain were both 20+.

HauntedPirate4 days ago

You must be mistaken. We were just told by people in the parks 2 weeks ago that they were packed, lines were long, and dining reservations difficult to obtain. Are you sure Tron wasn’t 85 minutes and your rose-colored glasses aren’t altering your memories to push an agenda? 😉

Nottamus4 days ago

Yes, agreed! We were just there last week and ALL waits were pretty low. Low enough to where we didn’t pay anything ride related, but still managed to ride all we wanted - sometimes multiple times . The longest line in waited in was tron, which was 35 mins. Easy peasy.

Disstevefan15 days ago

Its good to see them adjust downward sometimes :)

wdwmagic5 days ago

Lightning Lane Single Pass for TRON Lightcycle Run Drops to Record Low Price https://www.wdwmagic.com/attractions/tron/news/20nov2024-lightning-lane-single-pass-for-tron-lightcycle-run-drops-to-record-low-price.htm

IanDLBZF6 days ago

JD806 days ago

I guess a little bit of that old money was spent. Wonder if they got a good interest rate.

DCBaker6 days ago

It appears Lightning Lane Premier Pass has sold out at Magic Kingdom and Hollywood Studios for Monday, November 25:

Purduevian7 days ago

Just returned from the trip. If anyone is interested this is how it all went. We had a 21 month old with us and really had no interest in SM or Mission space for this trip MK: 11/14/24: Track 1: 8:30am HM>1:55 Peter Pan> noticed SM was broken, booked it x2 for ME passes while down(1 used for JC, 1 went unused)> 4:40pm Mermaid Track 2: 9:30am Pooh>11:15am Buzz> 12:30pm Big Thunder> Basically instant Pirates (kept pushing until we wanted to ride)> 4:20pm Barnstormer (didn't use) Track 3: 3:15pm Tiana>3:30 Carpets>4:40pm Dumbo Also Standby: Tiki room, Country Bears, Small World, people mover EPCOT 11/16/24: Track 1: 9:30am Nemo>Soarin was pretty instant, but pushed to 11:40ish> Track 2: 10:50am SSE>11:30am Living with the Land> noticed Figment was broken turned into ME (unused)> Keep moving figment back, to whatever time I wanted, but never ended up using it Track 3: 12:05 Frozen>5:30pm Remy Standby of Grand fiesta tour. Also, side note went to AK on 11/13, there was no need for LLMP. We didn't ride FOP, but our longest wait of the day was 11 mins for Navi.

wdwmagic10 days ago

EPCOT Lightning Lane Multi Pass Reaches New Peak Price for Start Of 2024 Holiday Season https://www.wdwmagic.com/other/disney-genie/news/15nov2024-epcot-lightning-lane-multi-pass-reaches-new-peak-price-for-start-of-2024-holiday-season.htm

Splash4eva13 days ago

Unless money was a make or break decision. Why would anyone want to wait in line willingly when there is another option?

DisneyDreamer0815 days ago

Yep been there 😂 I won’t say getting both LLs is impossible but you would likely have to try multiple times throughout the day. When my kids were younger, we would rope drop one and LL the other.

arich3516 days ago

We could but with a 5 and 4 year old, we try to avoid 45+ minute waits lol. We do have extra magic hours on Monday when we go next month so we will probably try to hit those two rides for sure.